Building a high quality website requires knowing how Google ranks websites. The ranking criteria are not clearly defined on Google’s website, but experts have researched and found high correlations between high website rankings and various criteria. Customers should review Google’s ranking criteria prior to building a website. Reviewing and knowing the important correlations will ensure success. In general, customers should adhere to the following guidelines to build a quality website that also ranks highly.

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1. The Website Should Be Well-Designed

A well-designed website is visually appealing and has an intuitive layout. The logo is placed in location where eyes tend to navigate first. Webmasters must be skilled in designing a website that is succinct and gets the point across without too much content or too many images. In the world of website design, sometimes less is more. Webmasters must learn to balance the elements to deliver a website that is universally accepted.

2. The Website Should Be User-Friendly

The website should be easy to navigate. While the website should be unique, webmasters should not get too involved in design that they forget a novice is on the other end of the website attempting to navigate the website. As long as the customer can find the information quickly and navigate the shopping cart easily, the experience should be positive.

3. The Website Should Have Fast Load Times

Google ranks the website based on its ability to load fast. Websites should have pages and images that load fast. No visitor wants to wait for the site to load. While they are waiting, most of them navigate to another company’s website and peruse the competitor’s product or service. By the time the website loads, a customer has already made a decision to purchase the competitor’s product, and the sale is lost. Do not make visitors wait, or your company will miss out on numerous sales.

4. The Website Should Have Copious Backlinks

There should be copious backlinks to increase the website’s ranking. The website’s ranking will increase with an increased number of high PR backlinks. by the way remeber that you can also take a look at out Top Video Submission Websites where you can get your free backlinks High PR backlinks can be found easily on the web by searching for the top six to 10 sites that provide these types of links. Though backlinks are typically generated over time, these links can be found relatively quickly given the proper services. A small fee may be charged to generate these links.

5. The Website Should Have High Traffic Keywords

High traffic keywords establish relevancy of the content on the website. The content should be relevant and unique to gain a high rating from Google’s algorithm. Keywords are ranked on sites such as Alexa and others. These websites are useful tools for determining relevancy for a website. Consumers should study these websites carefully as the sites will have a vast amount of insight that will be helpful in generating targeted traffic to the website. Relevant high traffic keywords are essential to the success of a website.

6. The Website Should Generate Numerous “Likes” or “Follows”

Social media has recently become important in the website ranking. The more social signals a website gathers, the higher the website ranking becomes. While this is important, backlinks are slightly more important as a ranking criterion. Every website should attempt to garner as many social signals as possible to ensure success of the website.

High Quality Websites Yield Results

High quality websites generate traffic and sales conversions. article submission is another interesting one. Nearly every company’s goal is to increase the company’s profitability. With a high sales conversions, companies meet their goals faster.